Our Team - Kayson Phua

As the Business Development Manager of VIP, Kayson Phua plays a pivotal role in driving the firm’s strategic expansion and strengthening its commercial direction. With a solid academic background in Business and Commerce from Monash University Australia, he brings a combination of analytical thinking, market insight, and relationship management to the forefront of VIP’s growth initiatives.

At VIP, Kayson oversees a broad spectrum of business development functions, from identifying new opportunities to nurturing and expanding the firm’s client base across Malaysia and abroad. He actively engages with prospective clients, ensuring they receive clear guidance and tailored support for their Intellectual Property (IP) needs.

Kayson works closely with IP professionals, international partners, and associate firms to build strong, dependable cross-border collaborations. With fluency in multiple languages, he bridges communication gaps effortlessly, fostering stronger rapport and smoother collaboration with clients across diverse cultural and regional backgrounds.

Driven by a strong commitment to long-term relationship building, Kayson focuses on cultivating meaningful partnerships that strengthen VIP’s global presence in the IP industry. His dedication to client service and strategic networking plays a key role in the firm’s ongoing growth and its mission to provide seamless IP solutions worldwide.